Your Business NEEDS a Facebook Page — Here’s Why

August 3, 2009 at 8:33 pm 2 comments

Today I helped my client, Dr. Greg Goffe, reach 100 fans on his Facebook Business Page. You need 100 to be able to capture your own URL rather than a long stream of meaningless letters. Are you wondering why your business needs a FB page? Here are some reasons why. Facebook Pages:

— allow a business to “Publish to the Stream” (this shows up on your fans homepage).

— allow a business to engage fans with Rich Media (video, pictures, events).

— let a business analyze how fans are interacting with the Insights Dashboard (FB has deep analytics).

— let a business increase SEO (pages show up in higher Google keyword searches).

— allow you to run highly targeted demographic ads to attract only those that are relevant to your business.

— allow you to arrange Tabs in the order you like (with the exception of the Wall and Info).

— allow you to force a particular tab to open first for new visitors. Example: You can have a tab that introduces your team, your area, or you.

Yes. You really do need a FB Page for your business.


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2 Comments Add your own

  • 1. loniver  |  August 3, 2009 at 8:48 pm

    Great Information but isn’t that advertising a business? I thought FB would cancel your account for advertising a business without using their advertising section.

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    • 2. everythinginorder  |  August 9, 2009 at 7:41 pm

      You are referring to something else. Having a facebook business page is perfectly acceptable. All the cool kids are doing it. 😉


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